Toyama
Famous Local Products
Nyuzen Jumbo Suika
A specialty product of Nyuzen Town, Toyama, it is an oval-shaped large Watermelon. Cultivated utilizing the gravel soil and abundant groundwater of the Kurobe River alluvial fan, it is characterized by a size that reaches 15 to 20 kg per melon. It is popular as a gift, and Nyuzen Town manages its shipping as a regional brand.
Kureha Nashi
A Japanese Pear cultivated in the Kureha Hills of Toyama City, it is produced primarily centering on Kosui (Japanese Pear) and Hosui (Japanese Pear). The well-drained hilly areas of the Kureha Hills are suitable for Japanese Pear cultivation, and it is a major production area for Toyama's Japanese Pear production volume of 3,020 tons. Locally, purchasing at direct sales stands and tourist pear picking can be enjoyed.
Gokayama Aka Kabu (red Turnip)
A traditional vegetable cultivated in the Gokayama district of Nanto City, known for its World Heritage gassho-style village. Grown in the cool climate of the high-elevation mountainous area, it is characterized by its bright red outer skin and pungent taste. Primarily processed into pickles, it is one of the ingredients representing Toyama's winter food culture.
Climate & Agriculture of Toyama
Toyama features a steep topography ranging from the Northern Alps' Tateyama mountain range (elevation class of 3,000 m) to Toyama Bay, making a large elevation difference its geographical characteristic. It belongs to the Sea of Japan climate zone, with heavy snowfall in winter and an annual snowfall volume among the highest in Japan. From spring to summer, this accumulated snow becomes meltwater that irrigates the Toyama Plain through multiple Class A rivers (5 river systems). The annual average temperature is about 14℃, and the annual precipitation is about 2,300 mm, providing abundant water resources. Agriculture centers on paddy rice, and brand rice varieties such as Koshihikari (rice) and Fufufu (rice) are known, but vegetable cultivation of Turnip, Daikon Radish, and Taro is also conducted as secondary crops or through crop rotation in rice paddies. In the alluvial fan of the Tonami Plain, fruit tree cultivation utilizing well-drained soil is seen, and Nyuzen Jumbo Suika (Watermelon) is produced in Nyuzen Town, while Kureha Nashi (Japanese Pear) is produced in the Kureha Hills.
Source: MAFF Crop Statistics (Reiwa 5 / 2023), JMA historical weather data
Agricultural Profile of Toyama
Toyama has a strong impression as a rice-producing region, but there are also unique vegetables produced as secondary crops and through crop rotation in rice paddies. Although many items do not rank high in national rankings, a characteristic is the existence of regional brand agricultural products rooted in the local area, such as Nyuzen Jumbo Suika and Gokayama Aka Kabu. The meltwater from the Tateyama mountain range is said to affect not only agricultural water but also the quality of the vegetables. Particularly in the cultivation of Watermelon and Turnip, the combination of well-drained alluvial fan soil and clear water creates a region-specific taste. Toyama's agriculture has strengths in the depth of its regional brands and food culture, which are difficult to see from national ranking figures alone.
Production Ranking
Source: MAFF Marine Fisheries Production Statistics / MAFF Crop Statistics / Agricultural Census / Forestry Agency Special Forest Products Production Statistics (2023)
Production Trends
Top 5 Ingredients Production Trend (2018-2023)
Source: MAFF Marine Fisheries Production Statistics / MAFF Crop Statistics / Agricultural Census / Forestry Agency Special Forest Products Production Statistics (2018-2023)
Toyama Consumption
Source: Statistics Bureau, Household Survey (2024, Toyama)
Seasonal Calendar
| Ingredient | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Pacific Saury | ||||||||||||
| Shrimp | ||||||||||||
| Salmon | ||||||||||||
| Squid | ||||||||||||
| Onion | ||||||||||||
| Apple | ||||||||||||
| Rice | ||||||||||||
| Crab | ||||||||||||
| Tuna | ||||||||||||
| Shiitake Mushroom | ||||||||||||
| Japanese Pear | ||||||||||||
| Mackerel | ||||||||||||
| Turnip | ||||||||||||
| Skipjack Tuna | ||||||||||||
| Edamame |
* Season is based on domestic field-grown availability
Frequently Asked Questions
What vegetables and fruits is Toyama famous for?
Nyuzen Jumbo Suika from Nyuzen Town is known nationally as a gift item. Regional brand agricultural products rooted in the local area, such as Kureha Nashi cultivated in the Kureha Hills and Gokayama Aka Kabu from the Gokayama district in Nanto City, are characteristic.
Why is Toyama centered around rice, and what is the situation with vegetables?
The center of agriculture is rice because the meltwater from the Tateyama mountain range and the fertile soil of the Toyama Plain are suitable for paddy rice. In many cases, vegetables are cultivated as secondary crops or through crop rotation in rice paddies. Although their national rankings are not high, Turnip, Taro, and Daikon Radish are rooted in the local food culture.
Which agricultural products rank high in Toyama's rankings?
According to Minolier's production volume data, onions rank 10th nationally at 9,360 tons, apples rank 12th nationally at 893 tons, and Japanese Pear ranks 17th nationally at 3,020 tons. Although not at the top nationally, having brand agricultural products evaluated for their quality, such as Nyuzen Jumbo Suika, is a characteristic of Toyama.
Sources: MAFF Crop Statistics (Reiwa 5 / 2023), MEXT Standard Tables of Food Composition (8th Revision, 2020), JMA historical weather data. Production figures use 2023 values.