Taste & Texture
Clean sweetness and a crisp, refreshing texture. Extremely high water content makes it ideal for summer hydration and mineral replenishment
Season
How to Choose
-
Look for clear, distinct stripes and a dry, shriveled stem — signs of ripeness.
-
A deep, resonant thud when tapped indicates good ripeness.
-
Choose the heaviest specimen available.
How to Store
-
Store whole watermelon in a cool, dark, well-ventilated place at room temperature.
-
Refrigerate for 1-2 hours before serving.
-
Wrap cut pieces tightly and refrigerate; eat promptly.
Nutrition Facts
ENERGY CONTENT
41
KCAL
Source: Standard Tables of Food Composition in Japan (8th ed.) 2020
Wholesale Market Data
MARKET INSIGHTS
Source: MAFF Wholesale Market Survey for Fresh Produce (2023)
Retail Price
Price Trend
Annual Average
¥593/1kg
Source: Statistics Bureau Retail Price Survey (2025)
Production Ranking
Map data: National Land Numerical Information (MLIT Japan)
Source: MAFF Crop Statistics / Agricultural Census (2023)
Top 5 Prefecture Harvest Trends (2018-2023)
Consumption Ranking
National Average (annual spending per household)
Source: Statistics Bureau Family Income and Expenditure Survey (2024, two-or-more-person households, prefectural capital cities)