Taste & Texture
Well-balanced sweetness and refreshing acidity with a tropical aroma. Green varieties are more tart; gold varieties are sweeter and milder. Rich in vitamin C
Season
How to Choose
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Often requires ripening after purchase.
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The fruit should feel plump and yield slightly to gentle pressure when ripe.
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Look for uniform surface fuzz.
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Underripe fruits are hard and overly tart.
How to Store
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Ripen underripe kiwi at room temperature (placing next to apples speeds ripening).
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Once ripe, store in a plastic bag in the refrigerator vegetable compartment.
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Cut kiwi should be wrapped and refrigerated for 2-3 days.
* High ethylene producer — store separately from other produce.
Nutrition Facts
ENERGY CONTENT
51
KCAL
Source: Standard Tables of Food Composition in Japan (8th ed.) 2020
Wholesale Market Data
MARKET INSIGHTS
Source: MAFF Wholesale Market Survey for Fresh Produce (2023)
Retail Price
Price Trend
Annual Average
¥1,194/1kg
Source: Statistics Bureau Retail Price Survey (2026)
Production Ranking
Map data: National Land Numerical Information (MLIT Japan)
Source: MAFF Crop Statistics / Agricultural Census (2023)
Top 5 Prefecture Harvest Trends (2018-2023)
Consumption Ranking
National Average (annual spending per household)
Source: Statistics Bureau Family Income and Expenditure Survey (2024, two-or-more-person households, prefectural capital cities)